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About Us...

Welcome to Potwells Trading, home to some of the world's most unique children's brands, which we are very proud to have exclusive distribution rights to in the UK.

We promise the ultimate support for our retailers and are delighted to offer unbeatable incentives such as Sale or Return, No Minimum Order after your first £200 order & FREE delivery over £250 to UK Mainland and if you would like a sneaky peek then samples are available on request*.

Team Potwells are here to help you grow and develop your business with some great products. Take a look at our online catalogue or request a brochure. To access pricing or place an order simply call us on 01530 569470 or e-mail so we can enable your online account.

Meet the Co Founders

Potwells was founded by best friends Nicola & Julie Ann.  With  seven children between them and a passion for sourcing unique products from across the globe, they set up Potwells Trading 4 years ago. Now, with a team of 7 who they fondly call 'Family Potwells' is an enthusiastic, bright, young innovative team.

Bringing new brands to the Nursery market is a key part of Potwells success, with great manufacturing, and strong distribution at the heart of the business, they are keen to trade with a wide variety of different retailers.

All of their products have had the children's seal of approval and are being used and loved as we speak. Never do they make a buying decision without consulting the kids and never do they make a decision without making sure they are practical as well as super cool.


potwells co-founders


Meet James Cooling

James has been with Team Potwells for nearly 3 years now, retired Derby County player James is now National Account Manger for Potwells and loves nothing more than a good natter with his customers. 

Meet Marie Lloyd

Marie has been with Family Potwells since day 1, Marie is not only Operations Manager but she has a great talent for Merchandising and can be found in many a store helping with window displays.


Meet Jane Johnstone

Potwells are over the moon to have old timer Jane on the team, having worked in the nursery industry 20 + years she has a wealth of knowledge in and around new products development, branding, distribution and understands exactly how major retailers work. 


New to the team is Marianne Banton, our friendly New Business Development Manager & Rachelle Vickery our super efficient Intern from Loughbrough Uni.  Pictures coming soon....